Relationship marketing : exploring relational strategies in marketing

No. Panggil

658.812 EGA r

Penerbit

Pearson Education Limited

Deskripsi Fisik

xxi, 311 p.; index.,gloss.,illus.; 25 cm;

Subjek

Marketing - partnerhips - relationship marketing - strategy continuum

Lampiran Berkas

relationshipmarketing3ed.pdf

Principles of customer relationship management

No. Panggil

658.812 BAR p

Penerbit

South-Western Cengage Learning

Deskripsi Fisik

511 hlm; index.,gloss.,table.,illus; 25 cm;

Subjek

Customer relations - Management - - Relationship marketing - Textbooks - Textbooks - arsitektur CRM - Hubungan pelanggan - Manaajemen - integrasi data - jaringan bisnis - manajemen hubungan pelanggan - peramalan penjualan

Lampiran Berkas

orinciplesofcutomerrelationshipmanagement.pdf

Marketing Essentials In Hospitality and Tourism : Foundation and Practice

No. Panggil

674.94 SHO m

Penerbit

Pearson Education Inc.

Deskripsi Fisik

xxv, 611 hlm; ill; 28 cm

Subjek

Hospitality industry - marketing

Lampiran Berkas

-

Tourism and Hospitality Marketing

Tourism Marketing is a required module or core subject, yet dispite this obvious interest there are few recent text that deal with tourism and hospitality marketing on global scale.

Catering : Aguide to Managing a Succesful Business Operation

No. Panggil

642.4068 MAT c

Penerbit

john Wiley and sons

Deskripsi Fisik

358 hlm; ill; 24 cm;

Subjek

2008 - Caterers and Catering - Management - caterign kitchen - Cateruing business - Marketing - New Jersey - pricing - profit - service - sood preparation - Staffing

Lampiran Berkas

cateringguide.pdf

Perpajakan : teori dan kasus - buku 2

No. Panggil

336.2 RES p2

Penerbit

Salemba Empat

Deskripsi Fisik

x, 390 hlm.; illus.; 26 cm;

Subjek

Pajak dan perpajakan - relationship marketing

Lampiran Berkas

-

Segmentation strategies for hospitality managers : target marketing for compe…

No. Panggil

647.940688 MOR s

Penerbit

The Haworth Press

Deskripsi Fisik

xii, 236 p.; index.,refer.,table.,illus.; 21 cm;

Subjek

market segmentation - Hospitality Industry-Marketing

Lampiran Berkas

-

Segmentation strategies for hospitality managers

No. Panggil

647.940688 MOR s

Penerbit

The Haworth Press

Deskripsi Fisik

23 x 17 cm; 236 hlm

Subjek

marketing strategies

Lampiran Berkas

-

Business marketing management - B2B

No. Panggil

658.804 HUT b

Penerbit

Thomson

Deskripsi Fisik

xxx, 658 hlm; index, table, ill.,; 27 cm;

Subjek

Industrial marketing - Management - b2b - Business - Management - Marketing

Lampiran Berkas

businessmarketingmanagementb2b9ed.pdf

Advertising, Promotion, and Other Aspects of Integrated Marketing Communications

ADVERTISING, PROMOTION, AND OTHER ASPECTS OF INTEGRATED MARKETING COMMUNICATIONS integrates all aspects of marketing communication. Complete with updates on new literature and practioner developments, this text offers a comprehensive treatment on the fundamentals of advertising and promotion.