Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant
BLUE OCEAN STRATEGY presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans.
Ketersediaan
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E00058
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Informasi Detail
Judul Seri
-
No. Panggil
658.83 CHA b
Penerbit
Amerika Serikat :
Harvard Business Review Press.,
2015